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2025 Hammer’s Great Backpack Giveaway
3rd Annual Back-to-School Celebration

Last updated Thursday, July 17th, 2025

Presented by Isaacs & Isaacs Personal Injury Lawyers in proud partnership with Stock Yards Bank and Lynn Family Stadium
Hit by a Distracted Driver?

Leveling the Playing Field

Because No Student Should Start School at a Disadvantage.

This year, we’re bringing the energy to Lynn Family Stadium for our BIGGEST and most exciting backpack giveaway yet! Join us on Saturday, August 2nd, from 3:00 to 5:00 PM in the BlueOval SK Fan Zone, as we distribute THOUSANDS of backpacks packed with school essentials to families and children in need.

“Attending school may be free, but supplies aren’t—and they can make all the difference in a child’s education, confidence, and success.” – Darryl “The Hammer” Isaacs

Over 15 million students in the U.S. lack access to basic school supplies. That’s why we’re stepping up—to give students what they need to start strong and stay strong.

“A financial institution is only as strong as the community it serves,” says Stock Yards Bank. “Supporting students with the tools they need to succeed is one of the best investments we can make. These children are tomorrow’s leaders, and we hope this effort eases the financial strain for families while inspiring a passion for learning.”

What You’ll Experience

We’re turning school prep into a party! Expect fun for the whole family, including:

  • Free backpacks filled with essential school supplies
  • Inflatable bounce houses, super-sized yard & carnival games
  • Friendly adoptable dogs and puppies from the Kentucky Humane Society
  • A stilt walker, juggler, and a bubble wagon
  • Photobooth with “The Hammer” himself
  • Free T-shirts for attendees
  • Live music by WGZB
  • Free tickets to the Louisville City FC vs. North Carolina FC match that night
  • …and MORE!

Parking & Arrival Info

Attendees should park in the Purple Lot, located off Adams Street on the northwest side of the stadium. Look for signs directing you to the BlueOval SK Fan Zone

Recommended routes to the Purple Lot:

  • From I-71: Exit at Zorn Avenue → Left on River Road → Left on Witherspoon → Follow event signs
  • From I-64W: Take 3rd Street Exit → Left on River Road → Left on Witherspoon
  • From I-65N: Exit 136B (Brook Street) → Right on Witherspoon
  • From I-65S: Exit 1 toward 6th St-Court Ave → Merge on US-31 N → Right on Main → Right on 3rd → Right on River Road → Left on Witherspoon

No Ride? No Problem.

Download the Hammer Hub app to claim your free Uber voucher and get to Lynn Family Stadium—while supplies last.
Claim your voucher through the Hammer Hub app

Heading to the Game After?

Everyone attending the giveaway will receive complimentary tickets to that evening’s Louisville City FC home game. Gates open at 7:00 PM and kickoff is at 8:00 PM

Before the match, supporters will begin their March to the Match from Cabel Street about one hour before kickoff. Once inside, families can enjoy activities in the BlueOval SK Fan Zone, including face painting, inflatables, and mini pitch soccer.

Planning for Game Day

  • Stadium box offices are located at Gates 1 and 6
  • Lynn Family Stadium operates as a cashless venue
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